Proper exhibit booth lighting creates a professional, inviting atmosphere, attracting potential customers. Here are some of the best options to add eye-catching lighting to your trade show booth.

Lighting Considerations For Trade Show Booths

When planning your trade show booth lighting, it’s important to keep a few things in mind. First, most trade shows charge for electricity based on wattage. If you plan to use multiple spotlights, LED panels, or backlit displays, your power needs can add up quickly. If you go over your allotted wattage, you’ll have to pay for additional wattage, which gets expensive. Trade shows also charge labor fees for electrical installation, so if your booth design requires complex wiring or high-powered fixtures, your costs will increase. Our exhibit designers can help you design a lighting strategy that is cost-effective and helps your booth gain attention.

Lighting Options For Your Trade Show Booth

Here are some of the most common types of lighting for trade show booths:

1. Spotlights: Spotlights are focused lights like cylindrical can lights or Parabolic Aluminized Reflector (PAR) lamps. Use them to highlight key displays, signage, or products. They create a dramatic effect and help direct attention to your most important offerings.

2. Arm Lights: Attach arm lights to your booth walls or display panels to brighten up banners, graphics, and product showcases. They provide direct illumination without overpowering the space.

3. Track Lighting: Track lighting evenly lights your booth while adjusting individual lights to highlight different sections. Track lighting gives your booth a clean, professional look.

4. Overhead Truss Lighting: Truss lighting is lighting mounted on a metal truss above your booth, often used for large exhibits. Use it to create an evenly lit space with spotlights for key displays and floodlights for general illumination.

5. Backlit Displays & Lightboxes: These are LED-lit panels that illuminate graphics from behind, making colors pop and text easier to read. Use them to make your branding, posters, or product images stand out with a bright, professional look.

6. Up-Lighting: Floor-mounted lights that shine upwards. Use them to create a dramatic effect on walls, banners, or product displays.

7. String & Accent Lighting: Small LED strips or decorative lights that are ideal under counters, along shelves, or around display edges for a polished, high-end finish.

8. Gobo Projectors: Specialized projectors that cast custom logos, patterns, or images onto walls, floors, or backdrops. Use them to reinforce your branding in a unique, attention-grabbing way.

Typically, a combination of lighting options is best. Our exhibit designer and booth builders are experts in lighting design. We’ll make sure that your booth lighting design draws attention to your key offerings. Contact Lighthouse Exhibits now to learn more about lighting options for your trade show booth.